Google Assistance x Ayesha Curry
Just in time for Thanksgiving, Ayesha Curry has teamed up with Google Assistant to share a hearty recipe and whipped up her new Fall Bread Pudding with Brown Butter Apples recipe on a cast iron enamel skillet from her cookware collection. Not only did the device give step-by-step instructions, but it also provided her with alternative ingredients for one of the ingredients and and explained how Google Assistant has helped make her life easier.
Vibe article | abcNews
Role: Lead Senior Producer
Location: Tribeca, New York City Goal: Transform a NYC loft apartment into a fall-themed Google space that feels like your own apartment, cozy and welcoming. We built eight different 'stations' throughout the space that highlighted the different functionalities of the Google Assistance Products, all staffed with trained Google experts to assist and show you on the spot how to utilize the product within your home environment. Partner agency: More MAS Handled all production needs as set forth by the strategy team, account, creative team & clientCreated a plan of action based on the provided budgetWorked within the provided budget to meet strategy & creative team & client needsManaged all event related inventory, set up & load outHired staff & manage production assistants and BAsWorked with the venue & client to implement adjustments as neededManaged all vendors from decor, furniture, audio, lighting, AV, F&B