Oversaw creative and production teams across the full project lifecycle — creative design, fabrication, build phase, and international shipments to Italy. Managed day-to-day on-site production including camera and audio operators for live creator podcasts and interviews inside NBC's broadcast center. Talent: Kylie & Jason Kelce, Bowen Yang, Tom Daley, Mikaela Shiffrin, and more.

Meta's premier global business messaging conference — 100+ industry leaders, brand executives, and innovators across two days at Westminster Hall, exploring the future of AI-powered customer engagement across WhatsApp and Meta's platforms. Served as Speaker Operations Lead and primary point of contact across Meta, Cogs & Marvel, and the production team for all speaker logistics. Managed end-to-end speaker operations for 100+ speakers across nine program tracks, including international travel, accommodation and transport, speaker contracts, onboarding, communications, and VIP and executive hospitality on-site.

Directed production and delivery of EMPIRE 15: Full Circle — a multi-day, museum-style exhibition celebrating 15 years of artist-first culture. Led creative, narrative, and full build lifecycle from concept through fabrication, installation, and breakdown. Partners: Levi's + Nike Jordan. Custom listening stations, archival storytelling, and video content.

Led production of a community-driven brand experience celebrating the Brooklyn Nets' 10th anniversary through gaming, transforming Seed Brooklyn into a multi-sensory hub at the intersection of gaming, sport, fashion, and culture. Gaming lounges, projection mapping, live DJ programming, curated gifting throughout the night, and custom merch in collaboration with local designer Mz. Icar.

Produced NASCAR's inaugural community activation designed to authentically engage Black audiences. Led production and end-to-end delivery in partnership with Bubba Wallace. Activated nine Black-owned food vendors, live performances headlined by Wale, the Virginia State Marching Band, and family programming.

Led end-to-end production of the NYC launch for Bundesliga's global Common Ground platform. Competitive tournaments, FIFA eSports, ESPN+ lounge, and live DJ programming.

Produced the on-site retail pop-up celebrating the landmark Fendi × Versace collab — one of luxury fashion's most talked-about moments of 2022. Oversaw creative and production with contractors, fabrication, AV vendor, and retail staff through install and store opening.

Produced culturally anchored creator gatherings across key tent poles: Met Gala, VMAs, Made On. Brought together talent across fashion, beauty, gaming, and lifestyle through marketplace formats designed for collaboration and cross-community visibility.

Lead Producer of four-day event series for 1,500+ guests across 60+ countries and 800+ organizations. Eight show events: general sessions, cocktail receptions, workshops, demo experiences, and musical performances.

Five-day community event series with Steph Curry and Dennis Smith Jr. Managed buildout and operations of a custom double-decker command center — vendors, staffing, logistics, and city-wide programming from install through load-out.

Month-long activation at Rockefeller Center — custom build, daily programming, vendor sourcing, staffing, and live operations across retail and experiential programming.

Creator-driven campaign featuring Bowen Yang. Led creative direction, crew build, on-site execution, and client partnership through final delivery.

Social-first campaign delivering platform-native content across digital channels. Hero, cutdowns, and short-form assets — full production from concept through post.

Limited-edition 'Caz Kit' launch via M Booth. Branded imagery and short-form video across digital channels.

Oversaw production of cinematic vignettes — creative execution from concept through final asset delivery.

Narrative-driven campaign blending heritage and contemporary street style. Full lifecycle: creative direction, crew build, location management, and post for digital and in-store deliverables.